3403 FM 2325 - Wimberley, TX 78676
The Lazy Lavender | Established 5-Unit STR Brand in the Wimberley Hill Country
‣ Design-forward 5-unit boutique hospitality retreat on 2.45 unrestricted acres
‣ Minutes from Wimberley Square, Blue Hole, Jacob’s Well, wineries, and restaurants
‣ Multiple outdoor soaking tubs, fire pit areas, porches, and gathering spaces
‣ Expansive Hill Country views
‣ New roofs installed on all structures in 2025
‣ Established and cash-flowing short-term rental business with strong brand identity, sold fully-furnished
Thoughtfully designed as a collection of distinct guest experiences, each structure was intentionally created with its own atmosphere, aesthetic, and connection to the surrounding landscape. From elevated treehouse views and outdoor soaking tubs to art-forward interiors and inviting gathering spaces, the property blends hospitality, design, and nature in a way that feels both curated and deeply personal.
​Located just minutes from Wimberley Square, Blue Hole Regional Park, Jacob’s Well, wineries, distilleries, shops, restaurants, and Market Days, The Lazy Lavender sits in one of the Hill Country’s most beloved destinations while still feeling private, tucked away, and immersive.
​The property includes five private accommodations sleeping up to 20 guests total: The Farmhouse, The Treehouse, The Designer’s Cottage, The Pink House, and The Artsy Cabin.
The Business Play
The Lazy Lavender is already more than real estate — it is an operating hospitality brand with direct booking infrastructure, guest packages, social media reach, repeatable systems, and a clear identity in the market. The property generated approximately $268K in gross revenue in 2025 at only ~39.7% occupancy, leaving meaningful upside through revenue management, improved occupancy, expanded event/group positioning, and premium amenities.
The next owner has several obvious levers: add a pool or spa, expand guest capacity, convert underutilized operational space, add additional units, grow direct bookings, and further monetize concierge-style guest experiences such as private chef dinners, massage, charcuterie, romance packages, birthday packages, fridge stocking, and celebration setups.
BUSINESS & INFRASTRUCTURE
​This is not simply real estate — it is a fully operational hospitality platform with systems already in place.
Infrastructure includes:
EXPANSION POTENTIAL
The property’s unrestricted 2.45-acre configuration creates meaningful opportunities for future growth. Potential value-add strategies may include:
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